Another idea, special order pens or pencils with your website on them, your name, and the genre your write in. You can also make magnets. The list is endless for things you can do! And this doesn't have to end for the trick or treaters, you can use these ideas for your booksignings as well!
If you know how to make transfers, you can do that too! Wal-mart also carries these in the same areas as the business cards and sticker paper, or even near the picture paper for actual pictures. You can choose from white t-shirt transfer paper which is the more inexpensive and you get more sheets. And you can get the dark-shirt transfer paper. You can put these on shirts, bags, jeans, or pretty much anything that's made of cotton. And you could also take a picture of the cover into any photo place and have special things made like calenders, mugs, buttons, and more. The things you make are perfect for giving away as gifts or if you make the more expensive items, they can be used as prizes for contests on your websites. The sky is the limit!
Good luck to marketing your book, happy reading, and happy writing! Oh, Happy Halloween too!
Amber Rigby Grosjean